Privacy Policy
Last updated: 28 July 2026
Moon Affair Ltd (“Moon Affair”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.This Privacy Policy explains how we collect, use, store and share your personal information when you visit our website, purchase our products, subscribe to our communications or contact us.
1. Who We Are
Moon Affair Ltd is the controller responsible for your personal information.
Registered address:
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United KingdomEmail:hello@mymoonaffair.com
2. Information We Collect
Depending on how you interact with us, we may collect:Your nameEmail addressTelephone numberBilling and delivery addressesOrder and subscription informationPayment status and limited payment-related informationCommunications you send to usMarketing preferencesInformation relating to returns, refunds or customer-service enquiriesTechnical information such as your IP address, browser type, device information and website activityInformation collected through cookies and similar technologiesWe do not directly store complete payment-card details. Payments are processed securely by Stripe.Please avoid including unnecessary medical or sensitive health information when contacting us. If you voluntarily provide health-related information in a customer-service enquiry, we will use it only as reasonably necessary to respond to you and handle your request.
3. How We Collect Your Information
We collect information:Directly from you when you place an order, create or manage a subscription, join our mailing list, contact us or complete a formAutomatically when you use our website, through cookies and similar technologiesFrom service providers involved in processing payments, fulfilling orders and delivering products
4. How and Why We Use Your Information
We may use your personal information to:
Process and fulfil orders
We use your information to accept payment, confirm your order, arrange fulfilment and delivery, provide order updates and manage returns or refunds.Our lawful basis is the performance of our contract with you.
Manage subscriptions
We use your information to administer recurring orders, process subscription payments and handle changes, cancellations or customer enquiries.Our lawful basis is the performance of our contract with you.
Provide customer service
We use your information to respond to questions, resolve problems and communicate with you about your purchases.Our lawful basis is the performance of our contract with you and our legitimate interest in providing effective customer support.
Send marketing communications
If you have subscribed or otherwise given valid permission, we may send you emails about Moon Affair products, educational content, offers, events and news.Our lawful basis is your consent. You can unsubscribe at any time by using the unsubscribe link in any marketing email or by contacting hello@mymoonaffair.com.Unsubscribing from marketing will not prevent us from sending necessary service messages about an order or subscription.
Operate and protect our business
We may use information to prevent fraud, maintain website security, enforce our terms, keep appropriate business records and meet our legal obligations.Our lawful bases are our legitimate interests and compliance with legal obligations.
5. Payment Information
Payments are processed by Stripe. Stripe collects and processes payment information under its own privacy terms.Moon Affair does not receive or store your complete payment-card number. We may receive limited information from Stripe, such as payment status, card type and the final digits of your card, where necessary to manage your purchase.
6. Marketing Emails
We use Flodesk to manage and send our marketing emails.When you subscribe, your name, email address, marketing preferences and information about your interaction with our emails may be processed through Flodesk. This may include whether an email was delivered, opened or clicked.You can withdraw your consent at any time by selecting “unsubscribe” in an email or contacting us.
7. Sharing Your Information
We may share relevant personal information with trusted service providers that help us operate Moon Affair, including:Squarespace, which hosts and supports our websiteStripe, which processes paymentsFlodesk, which manages marketing emailsOur fulfilment and warehouse providers, including systems used to process and dispatch ordersPostal services and delivery couriersProfessional advisers, insurers, accountants or legal advisersGovernment bodies, regulators or law-enforcement authorities where required by lawWe provide service providers only with the information reasonably necessary for them to perform their services.We do not sell your personal information.
8. International Transfers
Some of our service providers may process personal information outside the United Kingdom.Where personal information is transferred internationally, we rely on appropriate safeguards required by data-protection law. These may include UK adequacy regulations, approved contractual protections or other lawful transfer mechanisms.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.Generally:Order, transaction and tax records may be retained for up to six years after the end of the relevant financial yearCustomer-service communications are normally retained for up to three years after the enquiry is resolved, unless a longer period is reasonably requiredMarketing information is retained until you unsubscribe, withdraw your consent or the information is no longer requiredRecords of consent and unsubscribes may be retained where necessary to demonstrate compliance and respect your communication preferencesWebsite security records may be retained for a shorter period unless they are needed to investigate suspected fraud, misuse or a security incidentWe may retain information for longer where required by law or in connection with a legal claim.
10. Cookies
Our website uses cookies and similar technologies necessary to operate the website, remember preferences, support checkout, process payments and maintain security.We do not currently use advertising pixels or separate analytics tools such as Meta Pixel, TikTok Pixel or Google Analytics.Some third-party services integrated with our website may set cookies necessary to provide their services. Further information should be provided through our Cookie Policy or cookie banner where applicable.If we introduce non-essential analytics or advertising cookies in the future, we will update this Privacy Policy and request consent where required.
11. Data Security
We take reasonable organisational and technical measures to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.However, no website or electronic transmission can be guaranteed to be completely secure.
12. Your Data-Protection Rights
Depending on the circumstances, you may have the right to:Request access to your personal informationAsk us to correct inaccurate or incomplete informationAsk us to delete your informationAsk us to restrict how we use your informationObject to certain uses of your informationRequest the transfer of certain informationWithdraw consent at any time where we rely on consentComplain to a data-protection regulatorThese rights are subject to certain legal conditions and exemptions.To exercise your rights, contact hello@mymoonaffair.com. We may need to verify your identity before completing your request.
13. Complaints
If you have concerns about how we use your personal information, please contact us first so we can try to resolve them.You also have the right to complain to the UK Information Commissioner’s Office:Website:www.ico.org.uk
Telephone: 0303 123 1113
14. Children’s Privacy
Our website and products are intended for adults. We do not knowingly collect personal information from children through our website.If you believe a child has provided personal information to us, please contact us so we can investigate and, where appropriate, delete it.
15. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We recommend reading the privacy policy of any external website you visit.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, providers or legal obligations.The latest version will be posted on our website with its updated date.
17. Contact Us
If you have questions about this Privacy Policy or how we use your personal information,
contact:
Moon Affair Ltd
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email:hello@mymoonaffair.com